With help of Accenture and Microsoft, company reportedly completed 1 of the largest cloud migrations in CPG industry.
Unilever is one of the world’s leading suppliers of beauty and well-being, personal care, home care, nutrition and ice cream products, with sales in more than 190 countries, and whose 400-plus brands are used by 3.4 billion people every day. The CPG company has 148,000 employees and generated sales of €60.1 billion (USD $65.5 billion) in 2022.
Using Azure as its primary cloud platform, Unilever will be able to accelerate product launches, enhance customer service and improve operational efficiency. Additionally, the move to Azure aligns with Unilever’s sustainability commitment by helping the company to build on the progress it’s making toward curbing carbon emissions.
According to Accenture, Microsoft and Unilever, migrating to the cloud will:
Unlock innovation opportunities, such as using industrial metaverse technologies that use real-time data from factory digital twins to accelerate lighthouse factories of the future and build upon existing cloud data platform to power insights and predictions.
Accelerate the ability to identify trends and make decisions faster. By leveraging the power of the cloud, artificial intelligence (AI) and its strong data foundation, Unilever can forecast and adapt to changing market needs faster than ever before. For example, this will enable Unilever to achieve perpetual breakthroughs in research and development, allowing for new products to be developed faster.
Embrace the latest in AI to drive better experiences by applying Azure OpenAI Service across Unilever’s business to drive increased automation, enabling better customer and employee experiences.
SOURCE: Progressive Grocer, 4/3/23
